Social Media and Digital Marketing Apprentice - Creative Funding Solutions

Crawley, West Sussex
Competitive
22 Nov 2017
07 Dec 2017
Apprenticeship
Full Time

creative

The successful candidate will be required to assist in all aspects of digital marketing across all social media channels. Their role will be producing content through applications such as animated adverts for use in specifically targeted campaigns and they will be under the guidance of the marketing team.

Social:

  • Manage business social media profiles such as Facebook, Twitter, Linkedin, Pinterest & Instagram
  • Develop and maintain Social Media profiles for the business
  • Build followers and increase engagement across all social media platforms
  • Develop new ideas to promote the business using social media/website

Online presence:

  • Carry out Search Engine Optimisation
  • SEO activities to increase website traffic
  • Image editing - cropping, resizing, other Photoshop work

Inbound/Outbound:

  • Run marketing campaigns
  • Content creation
  • Creating email newsletters
  • Preparation of marketing material
  • Set up and implement e-mail marketing campaigns
  • Brand marketing
  • Draft copy for digital marketing communications
  • Ensure the content and format of all digital marketing is in accordance with the organisation’s/client’s brand guidelines
  • E-mail marketing activity
  • Managing landing pages for clients
  • Conduct market research
  • Upload and schedule video release (YouTube, Vimeo etc.)
  • Mobile marketing

General:

  • Customer service
  • Some administration duties
  • Ensure that reports and presentations are delivered to the highest level of quality
  • Answer phones
  • Market research of competitors
  • Provide a support function to the businesses centralised digital marketing team
  • To assist colleagues to deliver the digital marketing plans and activity for projects and campaigns
  • Search Engine Marketing – PPC & SEO, Digital Display Advertising, Social Media and Email Marketing

Ads:

  • Ensure that PPC search campaigns are monitored daily and meet relevant targets
  • Create display ads
  • Create Ads for search and display networks
  • Advertising and promotion through social media platforms

Analytics:

  • Track and monitor a campaigns performance with a weekly/monthly report
  • Analyse data to identify the target market and optimise each campaign
  • Analyse the traffic and visitors to the business website and social media platforms
  • Analyse and report data with Google Analytics

Wage To be agreed upon appointment

Working week Mon – Fri: 09.00 – 17.00 – hours can be flexible

Total hours per week: 37.00

Apprenticeship duration 18 months

Possible start date 15 Dec 2017

Apprenticeship level Advanced Level Apprenticeship

Reference number VAC001334824

Positions 1 available