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Marketing Manager - Global Services: Elekta

Employer
Manor Royal Business District
Location
Crawley, West Sussex
Salary
Competitive
Closing date
5 Apr 2023

View more

Sector
Business, Healthcare
Function
Management , Marketing
Contract Type
Permanent
Hours
Full Time

Job Details

Elekta

We don’t just build technology. We build hope.  

What you’ll do at Elekta

As a Global Services Marketing Manager, you will be reporting to the Director of Global Service and Lifecycle Marketing. You will be responsible for driving preference, recognition, and order/revenue growth globally for the Elekta Care portfolio of lifecycle services for Elekta product lines. They will develop compelling value propositions, messaging, and positioning strategies to promote Elekta's services, education, and other lifecycle offerings within our existing install base, as well as integrate these into the broader Elekta story to help craft our overarching value proposition. This role could be based out of Crawley (UK) or any of Elekta’s main EU locations.

  • Supporting financial services targets including service contract penetration rates and price performance
  • Develop and initiate programs and tools that drive the Elekta Care value proposition, ensuring messaging is elevated and consistent across all product lines.
  • Develop compelling value propositions, marketing claims and messaging, and competitive positioning based on customer needs and market environment.
  • Create impactful sales tools to highlight benefits and economic value to customers and deliver sales training to customer-facing teams.
  • Lead the launch of new lifecycle services across all regions, and work closely with cross-functional teams on product launches

The right stuff

  • Lead the launch of new lifecycle services across all regions, and work closely with cross-functional teams on product launches
  • Work with internal partners to produce relevant and innovative sales tools and facilitate sales training and other enablement activities for the sales teams.
  • Work alongside regional organizations to create a pipeline of customer proof points for Elekta Care’s value proposition and facilitate the publication and PR of these collaterals
  • Drive and maintain the harmonization of service and lifecycle campaign offerings between all Elekta products and product lines to ensure a consistent and overarching lifecycle offering to customers.
  • Provide input to Services Product Management and other internal partners from a market and marketing perspective to the services development process, e.g. relating to key customer needs and areas needed for differentiation.
  • Support customer sales opportunities and activities (customer visits, presentations, tradeshows, etc) when necessary.
  • Work closely with the Marketing Communications team for the definition and development of marcom activities (marcom materials, PR/media relations, events, tradeshows, web pages digital media activities, etc.)

Nice to have

  • Bachelor/University Degree in Business, Marketing, Engineering, or equivalent experience
  • Minimum of 5 years of experience in a product or services/lifecycle marketing role at a global organization.
  • B2B marketing experience is a plus.
  • Experience in the healthcare industry.
  • Excellent verbal and written communication skills in English.
  • Flexibility to travel locally & internationally (up to 20%).

What you’ll get

In this role, you will work for a higher purpose; hope for everyone dealing with cancer, and for everyone regardless of where in the world, to have access to the best cancer care.  In addition to this, Elekta offers a range of benefits. Since the role could the based out of any of Elekta’s EU locations so the benefits would vary from country to country.

  • Group Income Protection
  • Private Medical Insurance
  • Pension
  • Dependants’ Pension
  • Retirement Policy
  • Life Assurance
  • Holiday Purchase
  • Cycle-to-work scheme
  • Flexible working hours
  • Hybrid work environment
  • Long Service Awards

Hiring Process

We are looking forward to hearing from you! Apply by submitting your application and résumé in English, via the “Apply” button. Please note that we do not accept applications by e-mail. The last day for applying is 28th March 2023.

Your Elekta contact

For questions, please contact the responsible TA Partner Satarupa Chakraborty, at satarupa.chakraborty@elekta.com.

We are an equal-opportunity employer

We are an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, disability, veteran status, or any other protected characteristic.

About Elekta

As a leader in precision radiation therapy, Elekta is committed to ensuring every patient has access to the best cancer care possible. Elekta is a proud innovator and supplier of equipment and software used to improve, prolong, and save the lives of people with cancer and brain disorders.

More than 6,000 hospitals worldwide rely on Elekta technology. We openly collaborate with customers to advance sustainable, outcome-driven, and cost-efficient solutions to meet evolving patient needs, improve lives and bring hope to everyone dealing with cancer. To us, it's personal, and our global team of 4,700 employees combines passion, science, and imagination to profoundly change cancer care. We don’t just build technology, we build hope.

Elekta is headquartered in Stockholm, Sweden, with a presence in more than 120 countries, and is listed on Nasdaq Stockholm. For more information, visit elekta.com or follow @Elekta on Twitter and on LinkedIn.

Company

Manor Royal Business District is the biggest business park of the Gatwick Diamond area and one of the south east's premier mixed activity employment hubs.

Enviable location and connections

Situated at the heart of the Gatwick Diamond on the Sussex and Surrey county borders, just two miles from London Gatwick Airport, a major motorway junction (M23 Junctoion 10) and two mainline railway stations (Gatwick Airport and Three Bridges), Manor Royal is a popular choice for a diverse range of occupiers including a host of blue chip global brands.

Manor Royal in numbers

  • One of the biggest business parks in the South East.
  • Covers an area of 539 acres – that’s over 300 football pitches.
  • 700 properties
  • 500 businesses
  • 30,000 people

Manor Royal more than a number

Since the formation of the Manor Royal Business Group (MRBG), an association of Manor Royal based business and firms, being on Manor Royal means being part of something. You’re never just a number.

Manor Royal makes sense

Scale, diversity, location and great connectivity with a property offer to match means Manor Royal based firms are never far away from their suppliers, customers and a talented workforce.

Pay us a visit

Visit www.manorroyal.org to find out more and to get in touch

 

Company info
Website
Mini-site
Manor Royal Business District
Location
7 Magellan Terrace (Ground Floor)
Gatwick Road
Crawley
West Sussex
RH10 9PJ
GB

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